Category news I

Start Getting More and More Involved

  Marketing isn’t just a set of “things” is what you do, it’s what you are, it’s what you become, in other words, a Lifestyle. Writing plays a good part of it because this is how you’ll engage people most of the time so you better get it straight. You must start doing things differently in order to improve, if you don’t improve you stagnate, if you stagnate you get left behind. The following is an article showcasing what habits or changes you can start doing right now, starting today in order to help yourself become more creative and bring to the table better and more powerful content. Content Marketing: 10 Daily Habits to Create More Powerful Content Marketing is a game of inches. We tweak a headline to get fifty more clicks. Add visual interest for ten more subscriptions. Change the button on the landing page to get five more conversions. All the little gains add up over time to generate real results. Writing more effective copy is a game of inches, too. You don’t write Twilight one week and Moby Dick the next. Instead, every day you can work to be a little bit better than the day before. The tricky part is if you’re not steadily improving your writing, you’re actively moving backward. There’s no such thing as maintaining the status quo—it’s self-improvement or bust. The following ten daily habits can help you make steady incremental improvement. Try as many as you can for 28 days, and be amazed at how those daily inches add up. 10 Daily Habits to Create More Powerful Content #1: Read at Least One Marketing Article There is a massive amount of informative marketing content out there, with more coming every day. These articles can help inform and improve your marketing, but that’s not the only reason to read them. How It Helps: Marketing articles are really content marketing targeted at marketers. And it’s hard to market to marketers. We already know the ways copy can be persuasive. We soak in it. So effective marketing posts with thousands of shares are guaranteed to have top-notch writing. Read more…   You can come up with your own ideas. Just start asking yourself questions like “How could I become more involved?” “What can I do in that time interval to remind me of Marketing?” There may be a time when you have to wait for someone or something, in that time you can check your Twitter feeds to see what other entrepreneurs are doing and finding. “The more you invest your time in marketing the more marketing you become.” Zen.

Category news I

Personal Branding. Why is it Important And it’s More Than Just a Professional Look?

  Personal Branding is offering lots of benefits and when you have a team and you wish to start a business it’s a requirement in order to get the papers done. What are the benefits and why should you do it? The following article will show you a couple of reasons.   TEN KEY BENEFITS OF PERSONAL BRANDING Personal branding is about deciding to take an active role in the direction of your life. You benefit from creating a personal brand because it allows you to self-manage your life and stop depending on others to do it for you. Your personal brand helps you make the most of what you’ve got to offer. PERMISSION TO BE YOURSELF The personal branding process assures you that it’s okay to be yourself. If you’ve built your life on pretenses — on attempts to be someone you are not — this assurance is a huge relief. Personal branding is about expressing your authentic self by allowing you to be the person you are meant to be. Read more…       As you can see branding means more than creating an image, it’s a symbol that represents what you do or what you have to offer.   So now that we know why Branding is important and we want to do it, where do we start?   It all starts from an idea!     The following is an article written by Barry Feldman, he keeps it short and gives you a general idea about everything you need to know in order to start branding your business. So read it fast and start today building your Brand. It will also make a great impact on your future clients or employees.   An A to Z Guide to Personal Branding [Infographic] Bruce Springsteen doesn’t send me email often. Okay, he never has. But if he did, I promise you I’d open it. What’s on your mind, Boss? I have to know.1 Why would I be so receptive to email from Bruce? I like him. I trust him. His name means something to me—something special (to put it mildly). You probably know the name Jay Baer. If he’s a master songwriter, he’s kept that from me. However, thanks to his books, blog, videos, podcasts, speeches, and so forth, I’m a fan. Jay does send me email. You better believe I open it—with high expectations. I expect Jay’s going to share useful lessons about social media, content marketing, and customer service. Read more…   Personally I LOVE! Branding! It’s one of the most creative parts of a business and you can go wild with it, it’s also important so when you are tired and still want to get things done for your business or you feel like taking a productive break you can start working on your brand image. Branding also have’s a great impact on a psychological level for you, your team and your clients. Long story short! Branding can only help you so it’s a good idea to start…

Category news I

A Few Noteworthy Ideas About Writing Content

  Writing content is crucial and spending time in doing it can only benefit you in the future. It’s not that hard but it’s a lot of work. The first thing you have to do is write, obvious but yes it’s that simple start writing after a while you get used to it and it comes naturally. The next step is to polish your new found Diamond by making your content more specific, more focused and to be able to express your idea as smooth and short as possible. Today’s readers are skipping trough content like thunder so you must understand what a reader needs are and how he thinks.   How to Write User-Oriented Content More Quickly Your audience is hungry. They want content that’s relevant to their problems, solves the problems NOW, and isn’t just clickbait. But they want it consistently. People get upset if they can’t read things on a regular basis. And that poses a problem for you, the content creator: How do you generate quality content, without resorting to clickbait, and do it fast? There’s no formula for quickly writing clear, informative, and shareable content, but that doesn’t mean there isn’t a framework. Read more…   Writing is all fine and good. But it doesn’t matter how good it is if it doesn’t get exposure, especially the right exposure. After all we try to make that sale, increase that conversion rate while also understanding the reader’s needs. How to Write a Blog Post: A Simple Formula + 5 Free Blog Post Templates You’ve probably heard how paramount blogging is to the success of your marketing. Without it, your SEO will tank, you’ll have nothing to promote in social media, you’ll have no clout with your leads and customers, and you’ll have fewer pages to put those valuable calls-to-action that generate inbound leads. Need I say more? So why, oh why, does almost every marketer I talk to have a laundry list of excuses for why they can’t consistently blog? Maybe because, unless you’re one of the few people who actually like writing, business blogging kind of stinks. You have to find words, string them together into sentences, and ughhh where do you even start? Read more…   At the end of the day writing is something artistic, everyone have’s his own style. That doesn’t mean that you shouldn’t follow some guidelines. I think that the best combination is a 60% technical and 40% original approach. In this way you can still be professional enough to make a sale and reflect your personality at the same time.

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